Google Pixel 6 — here’s what it needs to not be another flop
Google Pixel 6 — here'southward what information technology needs to not be another flop
The Google Pixel six and Pixel 6 Pro will make their debuts later on this month at Google's Oct. 19 Pixel Fall Launch effect. And and then far, it seems that Tensor will be the star of the prove.
Tensor is the Google-designed chipset which the company has already said will ability the new phones. That'due south certainly set tongues wagging in the tech world, as new silicon tends to draws attention. But will Tensor's official arrival onboard the Pixel 6 generate interest amidst smartphone shoppers who are less inclined to dig into the nuts and bolts of handset hardware?
It seems unlikely.
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"Tensor itself volition non involvement mainstream consumers fifty-fifty a fiddling," agreed Avi Greengart, lead annotator at Techsponential when I asked him about the possibility of Tensor-mania gripping the nation later this month. "Though, if the new silicon enables unique capabilities, that could break through the racket."
And that'due south the challenge Google faces heading into its Pixel Fall Telephone launch. It'south one thing to accept a marquee feature like a new system-on-chip to make your telephone stand out from the crowd. Information technology'southward quite some other to go far clear why people should exist excited most that alter and what it means for twenty-four hour period-to-24-hour interval telephone use.
If the Pixel six and Pixel half-dozen Pro are to make a splash, Google is going to have to offer us more than simply the inflow of Tensor. Hither's how the company could pull that off.
Google Pixel 6: A Tensor refresher form
First, a little Tensor background. Google outset confirmed that the chipset was slated for the Pixel 6 and Pixel half-dozen Pro at the beginning of August. (Revealing your surprise new feature two months earlier the phones see the lite of day is some other reason why Google's Pixel Fall Launch consequence requires more just a recitation of specs.) And the focus of this chip is less about raw functioning and more about on-board intelligence.
Specifically, Tensor boasts enhanced artificial intelligence and machine learning features. Those take place on the Tensor Processing Unit, which frees up the phone'due south CPU to handle other tasks. What'due south more than, the TPU is a cadre part of the pipeline on the Tensor organisation-on-chip, and so it will be treatment a lot of tasks.
A rubber assumption is that Google has emphasized AI horsepower for better computational photography and voice-driven interactions.
— Avi Greengart, Techsponential
Greengart is correct when he says that's the sort of matter that interests "technology journalists, analysts, and YouTubers... and the added attention should aid Google's smartphone efforts." But talk of tensor processing, auto learning and neural engines makes the boilerplate person's eyes coat over. It'due south going to exist incumbent on Google to use the Pixel 6 launch to explain what a dedicated Tensor Processing Unit means for everyday phone employ.
"While Google has previewed what the Pixel 6 looks like, it has not provided whatsoever details yet on what the Tensor chip will actually do," Greengart said, "A rubber assumption is that Google has emphasized AI horsepower for better computational photography and vox-driven interactions."
Adding to the Pixel'due south already formidable photograph smarts is probably the most tangible benefit that Tensor will bring. Already, Pixel users tin run across Google flex its computational photography prowess with features like Super Res Zoom, which taps software to minimize the noise that tin event from a digital zoom (handy, since the current Pixel phones lack a telephoto lens). The Pixels' power to capture low-light photos has likewise been augmented by software, and so hopefully a defended TPU opens up new possibilities on that front end.
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The Pixel vi could certainly stand to add together some of those, specially with Apple tree's iPhone xiii turning upwardly the heat. Apple'south new phones introduced a Cinematic fashion which automatically blurs the background when shooting video and — fifty-fifty more than impressively — tin can shift focus equally you toggle between subjects. Whether Google has something that polished to add to the Pixel 6'due south toolkit, nosotros'll observe out on Oct. nineteen.
As for voice-driven interactions, we already experience some of those with the Google Assistant. But the motorcar learning capabilities of the Tensor chip could further ability voice recognition and similar features — though exactly how will be Google's claiming to explain.
A recent Pixel half dozen leak may have given us another sense of how Tensor might introduce new features to Google's smartphone lineup. The leak talks about a potential "Alive Space" widget appearing on the Pixel 6, which seems to automatically surface the information you demand to the forefront of the phones screen.
In the leaked screenshot of the Alive Spaces characteristic, we see a widget with a QR lawmaking accompanied by flight information — the idea being that the Pixel volition be smart enough to know your calendar and your location, pulling up the boarding pass for the flight you need when you arrive at the airport. Other phones practise something similar — my iPhone brings up game tickets when I arrive at a stadium, for example — simply it sounds like Google is aiming to make those kind of smarts a more regular part of the Pixel half-dozen feel.
Other ways the Pixel six can stand out
Expect Google to betoken out features across just its Tensor chip when it makes the case for the Pixel vi and Pixel half-dozen Pro. And we'd look the telephone maker to focus on a lot of the features that are key to what people use their smartphones for.
To that end, nosotros'd wait for Google to talk a lot almost the cameras on the new Pixels, and based on what nosotros seen so far, in that location'due south more to talk about than just the computational photography boost that Tensor should deliver. The Pixel half dozen Pro is confirmed to accept 3 rear cameras — leaked info suggests those will be a 50MP main camera, along with a 12MP ultrawide shooter and 48MP telephoto lens. The Pixel 6 will make practise without the telephoto photographic camera. At whatsoever rate, that'due south a far cry from the dual 12MP sensors Google'due south been using recently.
With Apple joining the ranks of phones with dynamically refreshing displays — at least when information technology comes to the iPhone 13 Pro models — Google is going to beef up its ain panels. The Pixel 5 already featured a 90Hz refresh rate, but that'southward getting boosted to 120Hz on the Pixel 6 Pro. While that'south already a known characteristic, you'd expect Google to spend some time at its launch event explaining the benefit to end users.
Finally, improved battery life could be a focus of Google's Pixel 6 pitch, especially since the Pixel v offered below-average longevity based on our testing. Rumors betoken to bigger batteries for both Pixel half dozen models. We've also heard that Google could boost the charging speeds of its phones from the pedestrian 18W wired charging of its electric current handsets.
Google Pixel six outlook
In a smartphone earth dominated by iPhones and Galaxy Southward flagships, companies not named Apple and Samsung need to brand an extra try to explain why their device deserve more attention. From what we've heard so far about the Pixel 6, information technology certainly seems like Google's lining upward some noteworthy features for its new phones. Now all that'south left is for the company to explain why those Pixel 6 additions should brand a difference to us.
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Source: https://www.tomsguide.com/news/google-pixel-6-heres-what-it-needs-to-not-be-another-flop
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